On Thursday night, JFL had the pleasure of attending The Creative Shootout for our second year in a row. The Creative Shootout is an industry award ceremony unlike any other; "an annual 'live' creativity show and award, involving the best creative agencies in the UK..." To understand more about The Creative Shootout, please visit their website here. [Image courtesy of The Creative Shootout]
Each year, the chosen teams pitch their ideas for a chosen charity, and this year it was A Plastic Planet - a charity whose aim is to turn off the world's plastic tap. This year's brief focused on promoting their plastic free trademark.
There were some fantastic ideas, but one agency really stood above the rest - Wire, who had traveled all the way from Glasgow! Wire's winning idea will now become a reality and we should expect to see it live later this year. Congratulations Wire!
A massive well done to every agency who took part, it was a joy to watch your creative minds at work.
You can read more about The Creative Shootout in their most recent blog here.