4 June 2018

Upon joining JFL I was extremely excited; however, like anyone starting a job in a brand-new sector, I thought to myself ‘how on earth am I going to build my desk, catch up and most importantly keep up with everyone else!?’ With lots of guidance from my manager and fellow team members, one year on, I definitely feel like I’ve got to grips with the job. Here is what I have learnt along the way:

Practice makes perfect

It may seem blindingly obvious, but I have found that the more I do of something, the better I get at it. My phone conversations are far smoother, I know exactly the type of questions I need to ask candidates and clients and I know how to prioritise. So, if there’s something you feel you’re not good at at first, trust me, you will be!

Pick up the phone

I find that it is far more productive picking up the phone and directly calling people; whether this means gaining new business or simply organising an interview. Not only does it save time, but I certainly find that putting a voice to a name means that people are more likely to remember you and you in turn become their first port of call. Directly speaking to people is how you build long lasting relationships – something that we know is important in not just PR, but all jobs!

Don’t be afraid to ask for help and to ask questions

At first, I thought that asking questions would show a sign of weakness, that I should be able to confidently breeze through my new role. However, this is not at all realistic, and if you’re new to a sector, seek guidance and ask questions! It shows you’re enthusiastic, keen to learn and care about getting it right!

Go against the grain

Do things your own way – don’t follow the status quo. Everyone has different ways of approaching certain aspects of their role – don’t be Shaun the Sheep and try out new ways of working to suit you. If you’re a visual person, draw maps, diagrams, pictures even! If you’re more of a spreadsheet person then go crazy with excel. For me, I have learnt that keeping things simple with one ‘to do’ list and a couple of spreadsheets works for me.


Like many jobs – you will have many, many, many plates to juggle! At first, I found this somewhat overwhelming, however in time I have learnt how to cope. For me, writing a ‘to do’ list is key, highlighting what I need to prioritise. Writing dates of deadlines, which hires are urgent and when candidates need a job by really helps me too.

Just do it

Don’t put off the stuff you don’t want to do, just do it! The longer you leave it, the more you dread doing it. However, when it comes around to getting it done, it’s never as bad as expected. 


If you’re interested in joining JFL as a Graduate consultant like I did, or you’re keen to discuss graduate roles then please do send me an email: